How it works

Personalised taste profile

We uncover your true wine preferences with our scientifically-based taste test, then recommend new wines for you to try that we know you’ll love.

Outstanding wines at sensible prices

You’ll drink superb wines from the wine lists of Michelin-starred restaurants, but you’ll be enjoying them at less than a third of the price.

New discoveries delivered to your door

We handpick a new selection of standout wines for you each month, based on your personal taste profile, complete with straightforward tasting notes and no pretentious wine-speak.

Get Started

So how does it work?

Take the taste test

Just a few questions to reveal your taste profile. We will then find you wines that we believe you will love.

Choose your subscription

Receive 4 bottles hand-picked for you each month. You can change or add to them as you wish. Each wine box is around the £100 mark depending on the chosen wines.

Enjoy wine like never before

Sit back and uncork a new world of wine chosen from the wine lists of Michelin-starred restaurants.

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Winecroft Style Meter

Wine Style Meter

Our ongoing quest at Winecroft is to do away with winespeak so we can talk clearly about the wine. One of the ways we achieve this is by using our Wine Style Meter, a key tool to match you with new wines we believe that you’ll love. We do this by matching the style of each wine on our list to your personal taste profile, which is established with the science-based Winecroft taste test and will evolve as you taste new wines.

The needle on the Wine Style Meter points you towards the following wines:

Light: You’re normally sensitive to things in general, such as changes in temperatures and loud noises. You are quite choosy with your wine tastes and have a preference for clean, delicate wines
Medium-bodied: You enjoy a wide variety of tastes, quite flexible with your choice of wines and enjoy delicate whites to full flavoured reds
Full-bodied: In life, you tend to be straightforward and decisive You enjoy intense flavours. A big and bold red wine would typically be your choice on the winelist.

Once you settle the needle on the style of wine you like, our Wine Style Meter is a quick, clear and simple way of gauging whether you’ll like a particular wine from our wonderful winelist.

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